Education business makes big splash

We have a nose for news and the contacts to get the story to press and broadcast media. Here is one we made earlier.

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We worked with Daneth Ltd to bring their range of Pops educational products to market in Scotland through a press campaign, events and strategic business development. It is a great story. Marie Dunleavy is a mum who was inspired to write her own books for son Daniel who has Downs Syndrome.

Thanks to the press coverage from nationals to specialist education publications, visits to the website shot up in the first month. We got coverage on BBC Scotland, Edinburgh Evening News, the Metro, Daily Record, Times Educational Supplement, East Lothian Courier and more. Now, the books are used in schools across Scotland and the UK with thousands of children who have a wide range of additional support needs.

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